{"id":11490,"date":"2026-09-22T01:29:39","date_gmt":"2026-09-22T01:29:39","guid":{"rendered":"https:\/\/vylino.com\/resources\/website-project-brief-template-what-to-give-your-web-developer-before-you-ask-for-a-quote\/"},"modified":"2026-09-22T01:30:57","modified_gmt":"2026-09-22T01:30:57","slug":"website-project-brief-template","status":"publish","type":"page","link":"https:\/\/vylino.com\/de\/resources\/website-project-brief-template\/","title":{"rendered":"Website Project Brief Template: What to Give Your Web Developer Before You Ask for a Quote"},"content":{"rendered":"<style>\n.vyl-brief{--ink:#0b1220;--muted:#5d6877;--line:#e5e9f0;--soft:#f7f9fc;--brand:#4f46e5;--brand2:#7c3aed;--ok:#0f766e;--warn:#b45309;max-width:1180px;margin:0 auto;padding:24px 18px 80px;color:var(--ink);font-family:inherit;line-height:1.72}\n.vyl-brief *{box-sizing:border-box}.vyl-brief a{color:var(--brand);text-decoration:none}.vyl-brief a:hover{text-decoration:underline}\n.vyl-brief 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.strip{grid-template-columns:repeat(2,1fr)}}\n@media(max-width:620px){.vyl-brief{padding-left:14px;padding-right:14px}.vyl-brief .hero{padding:28px 20px;border-radius:20px}.vyl-brief .cards,.vyl-brief .strip{grid-template-columns:1fr}.vyl-brief .matrix{font-size:.9rem}.vyl-brief .matrix th,.vyl-brief .matrix td{padding:11px}}\n<\/style>\n<article class=\"vyl-brief\">\n<header class=\"hero\">\n<span class=\"eyebrow\">Vylino Resource \u2022 Pre-Development Planning<\/span><\/p>\n<h1>Website Project Brief Template: What to Give Your Web Developer Before You Ask for a Quote<\/h1>\n<p class=\"lede\">A useful website quote starts with a useful brief. If the scope is vague, agencies either guess, overprice for uncertainty, or send proposals that cannot be compared properly. This template helps businesses define goals, pages, features, integrations, content, SEO, ownership, budget and timeline before development begins\u2014so the estimate is based on the project you actually need.<\/p>\n<div class=\"actions\">\n<a class=\"btn primary\" href=\"#copy-template\">Use the project brief template<\/a><br \/>\n<a class=\"btn secondary\" href=\"https:\/\/vylino.com\/website-development\/\">Website development services<\/a>\n<\/div>\n<div class=\"strip\">\n<div><strong>Clearer scope<\/strong><span>Reduce assumptions before developers estimate the work.<\/span><\/div>\n<div><strong>Better quotes<\/strong><span>Compare proposals against the same requirements.<\/span><\/div>\n<div><strong>Fewer delays<\/strong><span>Resolve content, integrations and approvals earlier.<\/span><\/div>\n<div><strong>Stronger launch<\/strong><span>Include SEO, analytics, ownership and support from day one.<\/span><\/div>\n<\/div>\n<\/header>\n<div class=\"layout\">\n<main><\/p>\n<section class=\"section\" id=\"why-brief\">\n<h2>Why a website project brief matters before development starts<\/h2>\n<p>A website is rarely \u201cjust five pages.\u201d Two five-page websites can differ dramatically in effort if one needs custom enquiry routing, CRM integration, product filtering, payment workflows, multilingual content, appointment booking or a migration from an existing domain.<\/p>\n<p>A project brief turns the first conversation from \u201cHow much for a website?\u201d into a scope developers can evaluate. It also protects the business from comparing proposals that appear similar in price but include very different deliverables.<\/p>\n<div class=\"callout\"><strong>A strong brief does not need to be technical.<\/strong> Your job is to explain the business outcome, users, required actions, content and constraints. The developer\u2019s job is to translate that into architecture, technology and implementation.<\/div>\n<\/section>\n<section class=\"section\" id=\"copy-template\">\n<h2>Copy this website project brief template<\/h2>\n<p>You can complete the sections below in a document, email or internal note. If you are unsure about an item, write <strong>\u201cNeed recommendation\u201d<\/strong> rather than guessing.<\/p>\n<div class=\"briefbox\">\n<h3>1. Business overview<\/h3>\n<div class=\"prompt\"><b>Business \/ brand name<\/b>[Your business name]<\/div>\n<div class=\"prompt\"><b>What does the business sell or provide?<\/b>[Products, services, locations, customer type]<\/div>\n<div class=\"prompt\"><b>Current website, if any<\/b>[URL or \u201cnew website\u201d]<\/div>\n<div class=\"prompt\"><b>Primary contact for the project<\/b>[Role responsible for approvals and feedback]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>2. Why are you building or rebuilding the website?<\/h3>\n<div class=\"prompt\"><b>Primary objective<\/b>[Generate enquiries \/ sell online \/ book appointments \/ build credibility \/ recruit \/ provide information \/ replace outdated site]<\/div>\n<div class=\"prompt\"><b>Main business problem today<\/b>[Examples: no website, slow site, low enquiries, poor mobile UX, difficult updates, outdated design, no ecommerce]<\/div>\n<div class=\"prompt\"><b>What should be different after launch?<\/b>[Specific business outcome rather than \u201clook modern\u201d]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>3. Target customers<\/h3>\n<div class=\"prompt\"><b>Primary audience<\/b>[Who should the website persuade or serve?]<\/div>\n<div class=\"prompt\"><b>Geography<\/b>[Local city \/ India-wide \/ specific states \/ international \/ remote]<\/div>\n<div class=\"prompt\"><b>Important customer questions before they buy<\/b>[Price, delivery time, trust, process, examples, service area, warranty, support, etc.]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>4. Required pages<\/h3>\n<div class=\"prompt\"><b>Confirmed pages<\/b>[Home, About, Services, Service Detail pages, Industries, Locations, Portfolio, Blog\/Resources, FAQs, Contact, legal pages]<\/div>\n<div class=\"prompt\"><b>Pages you are unsure about<\/b>[Ask the developer to recommend the minimum useful architecture]<\/div>\n<div class=\"prompt\"><b>Existing pages that must keep their URLs<\/b>[Important when redesigning an existing SEO-performing website]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>5. Required features<\/h3>\n<div class=\"prompt\"><b>Lead generation<\/b>[Contact form, quote form, WhatsApp, click-to-call, appointment booking, downloadable lead magnet]<\/div>\n<div class=\"prompt\"><b>Ecommerce<\/b>[Products, variants, payments, COD, shipping, coupons, GST\/tax, inventory, returns]<\/div>\n<div class=\"prompt\"><b>User accounts<\/b>[Login, profile, dashboard, memberships, subscriptions, role-based access]<\/div>\n<div class=\"prompt\"><b>Content<\/b>[Blog, case studies, portfolio, careers, events, FAQs, resource library]<\/div>\n<div class=\"prompt\"><b>Other functionality<\/b>[Search, filtering, multilingual, calculators, maps, chat, reviews, galleries, forms with file upload]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>6. Integrations<\/h3>\n<div class=\"prompt\"><b>Business systems<\/b>[CRM, ERP, email marketing, payment gateway, booking software, courier\/shipping, inventory, accounting]<\/div>\n<div class=\"prompt\"><b>Marketing &#038; measurement<\/b>[GA4, Google Search Console, Google Ads, Meta Pixel, call tracking, GTM]<\/div>\n<div class=\"prompt\"><b>Third-party APIs<\/b>[Any system that must send or receive data]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>7. Content responsibilities<\/h3>\n<div class=\"prompt\"><b>Who provides written content?<\/b>[Business \/ developer \/ copywriter \/ mixed]<\/div>\n<div class=\"prompt\"><b>Who provides images\/video?<\/b>[Existing brand assets \/ photography \/ stock \/ developer-designed graphics]<\/div>\n<div class=\"prompt\"><b>Existing content to migrate?<\/b>[Approximate number of pages\/posts\/products\/files]<\/div>\n<div class=\"prompt\"><b>Brand guidelines available?<\/b>[Logo, colours, fonts, tone, photography style]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>8. SEO requirements<\/h3>\n<div class=\"prompt\"><b>Existing SEO value to preserve?<\/b>[Current rankings, backlinks, indexed pages, existing domain]<\/div>\n<div class=\"prompt\"><b>Target services\/products\/locations<\/b>[Commercial themes the website should support]<\/div>\n<div class=\"prompt\"><b>Required technical SEO<\/b>[Indexability, canonicals, sitemap, redirects, schema, metadata, internal links]<\/div>\n<div class=\"prompt\"><b>Post-launch SEO<\/b>[Not required \/ need recommendation \/ ongoing SEO required]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>9. Hosting, ownership and support<\/h3>\n<div class=\"prompt\"><b>Domain ownership<\/b>[Who currently controls the domain?]<\/div>\n<div class=\"prompt\"><b>Hosting<\/b>[Existing hosting \/ new hosting needed \/ need recommendation]<\/div>\n<div class=\"prompt\"><b>Business email<\/b>[Existing \/ needs setup]<\/div>\n<div class=\"prompt\"><b>Admin access after launch<\/b>[Who needs access?]<\/div>\n<div class=\"prompt\"><b>Ongoing support<\/b>[Updates only \/ maintenance \/ content changes \/ SEO \/ full support]<\/div>\n<\/div>\n<div class=\"briefbox\">\n<h3>10. Budget, timeline and procurement<\/h3>\n<div class=\"prompt\"><b>Target launch date<\/b>[Fixed event\/deadline or flexible]<\/div>\n<div class=\"prompt\"><b>Approximate budget range<\/b>[Useful for choosing the right scope rather than forcing unsuitable features]<\/div>\n<div class=\"prompt\"><b>Decision process<\/b>[Who approves scope, design and final launch?]<\/div>\n<div class=\"prompt\"><b>Proposal deadline<\/b>[If comparing suppliers]<\/div>\n<\/div>\n<\/section>\n<section class=\"section\" id=\"page-planning\">\n<h2>How to decide which pages your website actually needs<\/h2>\n<p>Do not start by copying another company\u2019s navigation. Start with the decisions your customer needs to make.<\/p>\n<table class=\"matrix\">\n<thead>\n<tr>\n<th>Customer need<\/th>\n<th>Likely page<\/th>\n<th>Purpose<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Understand the business quickly<\/td>\n<td><strong>Home<\/strong><\/td>\n<td>Positioning, proof and routes to the most important actions.<\/td>\n<\/tr>\n<tr>\n<td>Evaluate a specific service<\/td>\n<td><strong>Dedicated service page<\/strong><\/td>\n<td>Own one commercial intent instead of compressing everything into one \u201cServices\u201d page.<\/td>\n<\/tr>\n<tr>\n<td>Check credibility<\/td>\n<td><strong>About \/ case studies \/ reviews<\/strong><\/td>\n<td>Explain experience, process and evidence.<\/td>\n<\/tr>\n<tr>\n<td>Compare fit for an industry<\/td>\n<td><strong>Industry page<\/strong><\/td>\n<td>Useful when customer needs genuinely differ by sector.<\/td>\n<\/tr>\n<tr>\n<td>Evaluate local availability<\/td>\n<td><strong>Location page<\/strong><\/td>\n<td>Only when location changes relevance, logistics or proof.<\/td>\n<\/tr>\n<tr>\n<td>Resolve objections<\/td>\n<td><strong>FAQ \/ resource guides<\/strong><\/td>\n<td>Cost, timeline, process, maintenance and technical questions.<\/td>\n<\/tr>\n<tr>\n<td>Contact or buy<\/td>\n<td><strong>Contact \/ checkout \/ booking<\/strong><\/td>\n<td>Remove friction from conversion.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/section>\n<section class=\"section\" id=\"features\">\n<h2>Website features: separate \u201cmust have\u201d from \u201cnice to have\u201d<\/h2>\n<p>Feature lists expand quickly. A useful brief prevents the project from becoming a collection of unrelated requests.<\/p>\n<div class=\"cards\">\n<div class=\"card\"><b>Must-have<\/b><\/p>\n<p>The website cannot deliver its primary business objective without it.<\/p>\n<\/div>\n<div class=\"card\"><b>Should-have<\/b><\/p>\n<p>Important for usability or operations but can be phased if budget\/timeline requires.<\/p>\n<\/div>\n<div class=\"card\"><b>Nice-to-have<\/b><\/p>\n<p>Useful enhancement with limited impact on initial launch.<\/p>\n<\/div>\n<div class=\"card\"><b>Future phase<\/b><\/p>\n<p>Worth planning architecture for now, but not required in version one.<\/p>\n<\/div>\n<\/div>\n<p>This simple prioritisation helps developers propose a viable first launch instead of either cutting essentials or inflating the project with features that do not yet create value.<\/p>\n<\/section>\n<section class=\"section\" id=\"existing-site\">\n<h2>If you already have a website, add these migration details<\/h2>\n<div class=\"steps\">\n<div class=\"step\">\n<div class=\"num\">1<\/div>\n<div><strong>Current CMS and hosting<\/strong><\/p>\n<p>WordPress, Shopify, custom stack, website builder, existing host and domain registrar.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">2<\/div>\n<div><strong>Content inventory<\/strong><\/p>\n<p>Approximate pages, posts, products, media, downloads and user data to retain or remove.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">3<\/div>\n<div><strong>URLs that matter<\/strong><\/p>\n<p>Pages receiving traffic, backlinks, leads or ranking visibility should be identified before architecture changes.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">4<\/div>\n<div><strong>Existing integrations<\/strong><\/p>\n<p>Forms, CRM, analytics, pixels, payment gateways, email systems and APIs that must survive the move.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">5<\/div>\n<div><strong>Known problems<\/strong><\/p>\n<p>Performance, security, editing difficulties, design limitations, broken features or SEO issues you want solved.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>For redesign decisions, use Vylino\u2019s <a href=\"https:\/\/vylino.com\/resources\/website-redesign-vs-rebuild\/\">Website Redesign vs Rebuild guide<\/a>. For an actual move, use the <a href=\"https:\/\/vylino.com\/resources\/website-migration-seo-checklist\/\">Website Migration SEO Checklist<\/a>.<\/p>\n<\/section>\n<section class=\"section\" id=\"seo\">\n<h2>Put SEO requirements in the brief before the website is designed<\/h2>\n<p>SEO is much easier to implement when page ownership, URLs, internal linking and migration requirements are considered before development.<\/p>\n<div class=\"steps\">\n<div class=\"step\">\n<div class=\"num\">1<\/div>\n<div><strong>Identify commercial search themes.<\/strong><\/p>\n<p>Which services, products and locations should have dedicated search-ready pages?<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">2<\/div>\n<div><strong>Protect existing URLs where valuable.<\/strong><\/p>\n<p>Changing every URL for design reasons creates unnecessary migration risk.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">3<\/div>\n<div><strong>Plan metadata, headings and structured content.<\/strong><\/p>\n<p>Do not leave every page titled \u201cHome\u201d or rely on one generic service page.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">4<\/div>\n<div><strong>Include analytics and Search Console access.<\/strong><\/p>\n<p>Launch should not happen without a measurement plan.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"section\" id=\"budget\">\n<h2>Should you include a budget in your website brief?<\/h2>\n<p>Yes, if you have a realistic range. Budget does not need to be a negotiating ceiling; it helps the developer propose the right implementation.<\/p>\n<p>A \u20b930,000 project and a \u20b93,00,000 project can both be called a \u201cbusiness website,\u201d but the second may include custom workflows, large content migration, advanced integrations, research, copywriting and ongoing optimisation. Without a budget or priority order, proposals often solve different versions of the problem.<\/p>\n<div class=\"callout\"><strong>Better than hiding the budget:<\/strong> provide a range and ask the developer to separate <em>launch-critical scope<\/em>, <em>optional enhancements<\/em> and <em>future phases<\/em>.<\/div>\n<\/section>\n<section class=\"section\" id=\"timeline\">\n<h2>What determines a realistic website development timeline?<\/h2>\n<div class=\"cards\">\n<div class=\"card\"><b>Scope clarity<\/b><\/p>\n<p>Projects move faster when pages, features and responsibilities are agreed early.<\/p>\n<\/div>\n<div class=\"card\"><b>Content readiness<\/b><\/p>\n<p>Missing copy, images, product data and approvals frequently delay launch more than coding.<\/p>\n<\/div>\n<div class=\"card\"><b>Integrations<\/b><\/p>\n<p>Payment, CRM, shipping, APIs and custom workflows need testing time.<\/p>\n<\/div>\n<div class=\"card\"><b>Feedback speed<\/b><\/p>\n<p>A three-day review cycle and a three-week review cycle produce very different launch dates.<\/p>\n<\/div>\n<div class=\"card\"><b>Migration complexity<\/b><\/p>\n<p>Existing URLs, SEO, products, users and data add planning and QA requirements.<\/p>\n<\/div>\n<div class=\"card\"><b>Quality assurance<\/b><\/p>\n<p>Responsive testing, forms, analytics, SEO and launch checks should be part of the timeline\u2014not added after it.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"section\" id=\"proposal-comparison\">\n<h2>Use the same brief when comparing website-development proposals<\/h2>\n<p>If every developer receives a different explanation, price comparison becomes meaningless. Send the same brief and ask suppliers to state assumptions and exclusions.<\/p>\n<table class=\"matrix\">\n<thead>\n<tr>\n<th>Compare<\/th>\n<th>What to look for<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Scope<\/strong><\/td>\n<td>Pages, templates, features, integrations and migrations actually included.<\/td>\n<\/tr>\n<tr>\n<td><strong>Design<\/strong><\/td>\n<td>Custom design vs prebuilt template, responsive states and revision process.<\/td>\n<\/tr>\n<tr>\n<td><strong>Content<\/strong><\/td>\n<td>Who writes, uploads and migrates text\/images\/products.<\/td>\n<\/tr>\n<tr>\n<td><strong>SEO<\/strong><\/td>\n<td>Technical basics, metadata, redirects, sitemap, schema and Search Console setup.<\/td>\n<\/tr>\n<tr>\n<td><strong>Ownership<\/strong><\/td>\n<td>Domain, hosting, CMS admin, analytics, source\/custom code and paid licences.<\/td>\n<\/tr>\n<tr>\n<td><strong>Support<\/strong><\/td>\n<td>Bug-fix period, maintenance, backups, updates and future change process.<\/td>\n<\/tr>\n<tr>\n<td><strong>Recurring cost<\/strong><\/td>\n<td>Hosting, plugins\/apps, licences, maintenance and third-party services.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/section>\n<section class=\"section\" id=\"developer-needs\">\n<h2>What your developer should clarify before giving the final quote<\/h2>\n<div class=\"steps\">\n<div class=\"step\">\n<div class=\"num\">01<\/div>\n<div><strong>What is included\u2014and specifically excluded?<\/strong><\/p>\n<p>Ambiguous phrases such as \u201cSEO included\u201d or \u201cunlimited products\u201d should be defined.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">02<\/div>\n<div><strong>What assumptions affect price?<\/strong><\/p>\n<p>Number of templates, amount of content migration, integrations, revisions and data cleanup.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">03<\/div>\n<div><strong>What does the business need to provide?<\/strong><\/p>\n<p>Content, access, product data, approvals, legal text, branding or third-party accounts.<\/p>\n<\/div>\n<\/div>\n<div class=\"step\">\n<div class=\"num\">04<\/div>\n<div><strong>What happens after launch?<\/strong><\/p>\n<p>Support window, maintenance responsibility, backups, licences, updates and future enhancements.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"section\" id=\"red-flags\">\n<h2>Brief and proposal red flags<\/h2>\n<div class=\"cards\">\n<div class=\"card\"><b>Price before scope<\/b><\/p>\n<p>A fixed quote given without understanding features, content or integrations is usually based on assumptions.<\/p>\n<\/div>\n<div class=\"card\"><b>No ownership discussion<\/b><\/p>\n<p>The business should know who controls domain, hosting, CMS, analytics and paid accounts.<\/p>\n<\/div>\n<div class=\"card\"><b>\u201cSEO friendly\u201d with no definition<\/b><\/p>\n<p>Ask which technical and on-page deliverables are actually included.<\/p>\n<\/div>\n<div class=\"card\"><b>No migration plan<\/b><\/p>\n<p>Existing sites need URL, content and search-equity planning.<\/p>\n<\/div>\n<div class=\"card\"><b>No post-launch responsibility<\/b><\/p>\n<p>Clarify what counts as a bug, revision, maintenance request or new feature.<\/p>\n<\/div>\n<div class=\"card\"><b>Unlimited everything<\/b><\/p>\n<p>Ask what practical limits, response times and fair-use assumptions apply.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"cta\">\n<h2>Have a rough idea but not a finished website brief?<\/h2>\n<p>Send Vylino your business goal, current website (if any), required pages\/features, preferred timeline and approximate budget. We can help turn the rough requirement into a practical scope before development starts\u2014then separate launch-critical work from optional enhancements so the proposal is easier to understand and compare.<\/p>\n<div class=\"actions\">\n<a class=\"btn primary\" href=\"https:\/\/vylino.com\/website-development\/\">Discuss website development<\/a><br \/>\n<a class=\"btn secondary\" href=\"https:\/\/vylino.com\/services-2\/website-audit\/\">Audit an existing website<\/a><br \/>\n<a class=\"btn secondary\" href=\"https:\/\/wa.me\/919098193452\" target=\"_blank\" rel=\"noopener\">Send your brief on WhatsApp<\/a>\n<\/div>\n<\/section>\n<section class=\"section\" id=\"faq\">\n<h2>Frequently asked questions<\/h2>\n<details>\n<summary>What is a website project brief?<\/summary>\n<p>A website project brief is a structured summary of the business goal, audience, pages, features, integrations, content, SEO requirements, budget, timeline and ownership expectations used to scope website design and development.<\/p>\n<\/details>\n<details>\n<summary>Do I need a complete technical specification before contacting a developer?<\/summary>\n<p>No. A business brief should explain what users need to do and what outcomes matter. A good developer can translate that into technical architecture and identify requirements you may have missed.<\/p>\n<\/details>\n<details>\n<summary>Should I include my budget in the website brief?<\/summary>\n<p>A realistic range is useful because it helps the developer prioritise scope and propose suitable technology. You can ask for launch-critical, optional and future-phase items to be priced separately.<\/p>\n<\/details>\n<details>\n<summary>How many pages should I list?<\/summary>\n<p>List pages you know you need and explain the services, products, audiences and locations the website must support. The developer should recommend architecture where you are unsure.<\/p>\n<\/details>\n<details>\n<summary>What should I provide for an existing website redesign?<\/summary>\n<p>Provide the current URL, CMS\/hosting information, important existing pages, analytics\/Search Console access where possible, known problems, integrations and the content\/data that must be retained.<\/p>\n<\/details>\n<details>\n<summary>Can I send this brief to Vylino for a quote?<\/summary>\n<p>Yes. You can complete the sections most relevant to your project and send them to Vylino. If some items are unknown, mark them as \u201cNeed recommendation\u201d so they can be discussed during scoping.<\/p>\n<\/details>\n<\/section>\n<section class=\"section\">\n<p><strong>Related Vylino resources:<\/strong> <a href=\"https:\/\/vylino.com\/resources\/website-audit-checklist\/\">Website Audit Checklist<\/a> \u00b7 <a href=\"https:\/\/vylino.com\/resources\/website-redesign-vs-rebuild\/\">Redesign vs Rebuild<\/a> \u00b7 <a href=\"https:\/\/vylino.com\/resources\/website-migration-seo-checklist\/\">Migration SEO Checklist<\/a> \u00b7 <a href=\"https:\/\/vylino.com\/resources\/website-launch-checklist\/\">Website Launch Checklist<\/a> \u00b7 <a href=\"https:\/\/vylino.com\/website-development\/\">Website Development<\/a><\/p>\n<\/section>\n<p><\/main><\/p>\n<aside class=\"toc\" aria-label=\"Table of contents\">\n<strong>On this page<\/strong><br \/>\n<a href=\"#why-brief\">Why a brief matters<\/a><br \/>\n<a href=\"#copy-template\">Copy the template<\/a><br \/>\n<a href=\"#page-planning\">Pages<\/a><br \/>\n<a href=\"#features\">Feature priorities<\/a><br \/>\n<a href=\"#existing-site\">Existing websites<\/a><br \/>\n<a href=\"#seo\">SEO requirements<\/a><br \/>\n<a href=\"#budget\">Budget<\/a><br \/>\n<a href=\"#timeline\">Timeline<\/a><br \/>\n<a href=\"#proposal-comparison\">Compare proposals<\/a><br \/>\n<a href=\"#developer-needs\">Developer questions<\/a><br \/>\n<a href=\"#red-flags\">Red flags<\/a><br \/>\n<a href=\"#faq\">FAQs<\/a><br \/>\n<\/aside>\n<\/div>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>Vylino Resource \u2022 Pre-Development Planning Website Project Brief Template: What to Give Your Web Developer Before You Ask for a 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